Bowls’ Big Weekend is your club’s chance to showcase the sport, welcome new faces, and, most importantly, have fun! Last year, more than 13,500 people tried bowls for the first time at a Bowls’ Big Weekend event. If your club hasn’t registered yet, sign up now before it’s too late. Matt Hamilton, Bowls England’s Unsung Hero of the Year for 2024 from Ilminster BC, Somerset, has shared his top three tips to help you make the most of the event.

1️⃣ Start your marketing early: Promote your event at least six weeks in advance and engage with local media to maximise awareness.

2️⃣ Keep it short and engaging: A shorter session increases the likelihood of full greens and ensures your time is well spent.

3️⃣ Plan and prepare: Make sure you have enough club volunteers on hand, and ensure everyone knows their role to create a smooth and welcoming experience.

Club registration closes on Monday 24th March.