Inspiring women to be active for Bowls’ Big Weekend

20th May, 2021 by Matt Wordingham

We are proud of the accessible nature of our sport, including the opportunity for people of all ages, races and genders to participate either socially or competitively in a way that suits their needs on a level playing field.

We believe everybody should realise the joy and benefit of playing sport, and there are so many reasons why bowls is ideally placed to unlock these fantastic advantages.

However, at present, far too many women in midlife are missing out on the social, psychological, and physical health benefits of being active.

New data as part of Women in Sport’s Menopause, Me and Physical Activity findings suggests that a third of women aged 41 to 60 are not meeting the Chief Medical Officer’s guidelines of 150 minutes per week of exercise and a fifth are not achieving even 30 minutes per week.

Three-time Commonwealth Games gold medallist, Ellen Falkner MBE, said: “I have been fortunate to compete at international level with both my mum and nan, which are memories I will cherish forever. That’s one of the things that I love about bowls, it’s a sport that you can play with those you care about most, and no matter what your motivations for playing are, you can enjoy the associated physical, mental and social benefits of our sport at the same time.

The sport of bowls takes a minute to learn, but a lifetime to master – why not give it a try?

As part of Bowls’ Big Weekend, our national campaign aimed at showcasing our inclusive sport, Irchester BC in Northamptonshire are holding a ‘Bubbly and Bowls’ event targeted specifically at women on Sunday 30th May at 2pm.

Esther Romain, secretary of the club, said: “It is very important for women to be active and the non-stressful exercise that bowls offers can be appealing to women, providing the bowling times can blend in with their responsibilities.

“Irchester Bowls Club emphasises the importance of friendship and support, with camaraderie being identified as an important factor to many of our members. The many social events we hold are well supported and we offer a social opportunity with no barriers, providing a comfortable and welcoming environment.”

Sport England research suggests that over 13 million women want to do more sport than they currently do, and bowls offers the perfect opportunity to achieve that.

Bowls’ Big Weekend is taking place over the Spring Bank Holiday Weekend (28th to 31st May), with over 650 clubs all over the country signed up and offering free coaching throughout the weekend as part of the national campaign.

Head over to www.bowlsbigweekend.com to find your nearest event!

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